There is no better or more cost-effective way to advertise your business than on the World Wide Web. The trick, though, isn’t just having a website; it’s developing the right website and updating it regularly and consistently.
The first one is simply not wanting to share your URL. So the first sign that your website needs updating is when you’re not comfortable telling someone your website address, so when you start catching yourself not quite happy, not quite sure, don’t want to share the link to your website with another person that’s probably the number one sign that it’s time to update your website.
the second point is more a rule of thumb rather than an actual science, so typically, depending on how you build the website or depending on how good your website generally is when your website start hitting around a three-year-old mark it’s usually time to start investing in updating new website however if you’re constantly making changes after the initial build and design and development of the website you might not need to update it after that three-year mark however a general rule of thumb when your website is about the three-year-old impact it’s probably time to start engaging in conversation as to let’s update our website if you’ve got great visions to be the leader in your industry, there are websites out there that have been going for five ten-fifteen years to a degree uh that doesn’t necessarily mean they’re the greatest company in that industry but if you’ve got great visions and you want to be the go-to person within your industry a general rule of thumb is when your website is about a three-year-old mark for you to start planning on a new
The update, finally the last one is more business focus. The time to start looking at the update in your website is if you realize that your website is not generating the right level of leads and conversions, so you’ve built a website you’ve had for a couple of years; however, the last time you had a piece of information come through the website, it’s been a very very long time it’s time to start looking at right what are the different conversion methods that we can implement what is the extra call to action what’s the user journey, for example, looking at other ways to optimize that website by updating the website that could be introducing a few different landing pages focused for the user journey that could be a complete overhaul that’s a decision you have to make.
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