MacFarlaine & Brooks is a Bolton based independent firm that provides financial advice for individuals at different stages of their life. This ranges from savings, mortgages, pensions, and estate management.
They are customer focused and take pride in the satisfaction their services bring their clients.
SOS Creativity was employed by MacFarlaine & Brooks to help the business generate more leads online through advertisement. They wanted to acquire new clients through paid social media marketing.
After meeting with SOS Creativity, a marketing plan was developed to boost their online presence and target their desired market demographics.
The team at SOS Creativity manged their social media marketing account and utilised a series of paid advertising for them.
MacFarlaine & Brooks provided SOS Creativity with a budget for their different campaigns. Each advert that was ran had different campaign goals such as increasing page likes as a means of increasing brand awareness whilst other ads were aimed at generating more leads for the business.
Through our social media marketing meeting, we were able to acquire a high number of impressions and a total of 459 Facebook leads (as shown in the image below).
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