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  Running a business can be stressful, especially when trying to find clients. You don’t always have to go down the hardest routes to be able to acquire new clients. There are many ways you can do this without spending much money and through simple marketing techniques. Here are how to get clients for a new business.   1 – Content marketing (blogs) One of the best ways to get clients is through content marketing, […]

  It’s all good having an e-commerce website for your online store but what’s the point of it being out there with no traffic or customers. You want to be able to get as much traffic and attention as possible so your business can strive. There are quite a lot of e-commerce stores built with Shopify. Reading this blog post will give you some ideas on how to get sales on Shopify. There are a […]

  As we have probably reiterated many times, here at SOS Creativity, social media couldn’t have any more of an importance than it does right now for your business. Most businesses or business owners struggle to utilise social media and actually leverage it. In our blog post, we’re going to be looking at effective social media marketing for small businesses.   Know your audience There is no point posting on social media if the correct […]

  Social media has a huge importance with in digital marketing. With it rapidly growing in 2018, the demand to be online has been higher and where does everyone spend their time? Social media of course! Social media brings more opportunities to connect with your customers and even other businesses, but also helps to boost traffic to your site and potentially sales. To help those who are struggling with their social media and the importance […]

  Websites are really important for your business as the digital age that we’re in has grown massively; so should your online presence, and the first thing your business should have is a website. There’s no point in having a website if you don’t intend to bring in a tonne of traffic and this is some company’s downfall. Businesses always question how to get targeted traffic to your website and it couldn’t be any simpler. […]

  Over the past few years, digital marketing has become a really important part of owning a business especially when it comes to being online. A large percentage of the world’s population is online, so why shouldn’t you be also? Digital marketing can be a foreign concept to a lot of people. To help those of you who are struggling to understand why we need it in 2018, here are 7 answers to the most […]

  Many businesses have a Facebook business page because Facebook is the biggest platform to be on, which is correct but some are set up and never touched due to people not knowing what they can use Facebook for or how to generate any leads, sales or traffic. You can promote and advertise your business and there are some significant benefits that Facebook can provide. The question is usually asked, “why is Facebook good for […]

  As a business, it’s important to harness the power of each and every one of your customers’ opinions and it should always be encouraged for people to leave reviews no matter what their experience was like. In this blog post, we will be exploring how to get online reviews for your small business and especially 3 ways to get more positive testimonials to build your brand reputation.   Consider asking for reviews- Don’t ask […]

  As we’ve already established, social media is rapidly growing and if you’re using it for your business it’s best to keep up to speed with recent trends surrounding it. It’s good to know exactly what’s going on so you can adopt certain things to help with your strategy. Here are surprising social media facts 2018.   1 – Almost one-quarter – 23% – of Facebook users check the site five times or more per […]

  Having spent a great deal of time on creating your company’s website, you may think that once it’s done then it’s done! As easy as that sounds, you should always want your website to be constantly better than it was the day before. There are many things you can do and implement such as improve website design or functionality, but here are 3 tips for making a good website even better.   1- Keep […]

  Content marketing is important for businesses with an online reputation but many don’t understand how it works or what it even is! As it can be confusing for many people and companies, it’s something that you need to spend a good amount of time on in order to get your strategy to work effectively. To help some of you who are struggling to understand why we need content marketing in 2018, here are 4 […]

What is inbound marketing? Inbound marketing is a strategy which focuses on attracting customers through content that they may find helpful and could provide them value. Your potential customers find you through social media, search engines and blogs mainly through your created content, without marketers or sales employees going out to find specific customers. What is outbound marketing? Outbound marketing is similar but focuses more on finding the client rather than them finding you through […]

  Your business should have a digital marketing strategy in place, but are you using any helpful time-saving tools? There are many you could use to help simplify your marketing efforts and reduce the time you spend on certain areas of marketing. Here are some handy tools you could use to help with your digital marketing strategy.   1 – Hootsuite (Social media marketing) Posting content on social media has become an importance for any […]

  Growing your Instagram account organically seems like a long and tedious task when there’s such thing as buying followers, likes and comments, which are usually bot accounts. Your profile won’t look legitimate or professional if somebody was to go through it and see that the majority of your followers and engagement were fake. Many people struggle when it comes to the organic side of it all. It’s simple once you understand what certain things […]

  Video Version Written Version Customer service is extremely important for your business. You need to be able to answer questions and queries asked about your brand in order to instil trust in your customers and it also shows that your company is serious. According to smallbusiness.co.uk, 83% of consumers require some degree of customer support while making an online purchase. With that number so high, it proves that you need to be on top […]

  Blog writing is very important for your business for the reasons that it showcases your expertise, provides answers for queries that people are searching for and it drives traffic to your website. You need to make sure you’re blogging correctly and providing the right amount of value for those who need it. Due of the importance they have, any mistakes can either turn away readers or lose their interest, so here are 4 things […]

  Video Version Written Version Social media marketing is very important and if you’re a B2B (Business to Business) company, Twitter might be your go-to platform to advertise your product or services. There are a number of things that you need to do correctly to see a positive growth on your Twitter account but many aren’t considered. Here are 10 Tips to grow your business using Twitter:   1 – Optimise your profile Optimising your […]

  Digital marketing can change your company massively if you’re implementing things properly. With technology evolving, you need to keep up to date with the necessary tools that could help your business to grow. With the end goal of marketing being to drive traffic to your website and convert, here are 5 tools every small business owner must use for digital marketing success.   1 – Google analytics Google Analytics allows you to track your […]

  Social media opens up a large area for you to implement strategies to help your business. The old saying goes, people do business with people. On social media, there are a lot of people. By being on these platforms, being social and providing value, there are a few ways you can use these platforms and channels to help increase sales. Here are 3 of the most popular ways you can use social media to […]

  Video Version Written Version Videos are important when it comes to grabbing the attention of your followers and audience. Instead of sitting through slide after slide of business pitches, why not create a simple yet effective video pitch to engage your audience? Are you advertising your product or service, pitching, or just trying to generate more sales? One word, video! Here are 5 video ideas to accelerate your business’ growth.   1 – Explainer […]

  Video Version Written Version Marketing should be a number one priority for literally ANY business. It’s important to put your brand’s name out there for whatever your business’ goal is, whether it’s to be seen by a large audience or to gain a high number of sales, the only way that you can do this is through marketing! It’s also crucial that you use the correct methods and techniques that suit your industry, you […]

  Video Version Written Version If you own a business, you want to be successful right? It’s every business owners dream to be number one, but there are some key things that you need in order to be successful. You need to take into consideration things that could make or break your business online and offline. Here are 3 things your business must have in order to succeed online in 2018.   1 – A […]

  Video Version Written Version Social media marketing is fairly new to the business game (by fairly new, I mean a lot of people are really just starting to get it). In the last couple of years, more and more businesses are beginning to address their online presence. Just like anything, there are going to be a handful of misconceptions, so here are 4 common social media marketing myths.   1 – My customers aren’t […]