E-commerce website sales have increased dramatically in light of the current climate due to people unable to leave their houses. But for people to trust and buy things off your website, you need to have many features in place, so they know your website is trustworthy enough to buy from. In this blog, we are looking at must-have features your e-commerce website needs.
By having high-quality photos and videos on your website, you can convey your product’s value to your users. They can see what they’re potentially buying and they’re able to understand how they’re going to use it. They’re also able to get excited through the photos and videos of those products you have on your website, grabbing their attention.
You see many websites where the plugins aren’t updated or the theme is not updated. They’re still using outdated code. In an e-commerce scenario, you need to be PCI DSS compliant as a minimum because you’re taking payment transactions online. There are a couple of different ways to ensure that your website is as secure as possible.
One of them is making sure you have an SSL certificate on your website; the other is keeping your plugins up to date. For example, if you’re using a WordPress website, ensure the core files and the plugins and themes are up to date. When your audience can trust your site, they’re able to spend money and buy off your website.
A high number of traffic is accessing your website on mobile phones than traditional computers or laptops. For example, your website must be easy to navigate, so your customers can find what they’re looking for with ease. So designing the navigation of your user flow on your website with your customers in mind is a sure way to ensure the success of your e-commerce website.
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